J.P. Blogs

What is Meta description

on
  What is Meta description? A meta description is an HTML tag used to detail the content of a web page. This description will show up below the title and URL of your page as it seem in the search engine results . In order to remain ovious within Google , your meta description should be kept somewhere between 140-160 characters. Since meta descriptions seem with your title and URL on the results pages, they have the power to help or hurt your results’ click through rates. In terms of your search result, your meta description has the most real estate (two lines of text contrast to one line for the title and one line for URL), so take lead of the opportunity to sell your website with a meaningful message to searchers. Since the click-through rate on the SERPs is seen as a potential ranking factor , the good way to make your meta descriptions SEO-friendly is to write them with the purpose of getting more clicks. With your search results, your page title is your headline, your ...
0

What is Google crawler?

on

 

What is Google crawler?

Google crawler is a piece of software Google and other search engines use to scan the Web. Simply put, it "crawls" the web from page to page, looking for new or updated content Google doesn't have in its databases yet. Google has its own set of crawlers. As for Google, there are more than 15 different types of crawler, and the main Google crawler is called Googlebot.  Googlebot conduct both crawling and indexing, that’s why we’ll take a closer look at how it works. Google has no central registry of URLs, which is updated whenever a new page is created. This means that Google isn't "alerted" about new pages automatically, but has to find them on the web. Googlebot regularly wanders through the Internet and searches for new pages, adding them to Google’s database of existing pages. Once Googlebot discovers a new page, it renders the page in a browser, loading all the HTML, third-party code, JavaScript, and CSS. This information is stored in the search engine’s details and then used to index and rank the page. If a page has been indexed, it is added to Google Index. Googlebot can “see” your page with two subtypes of crawlers: Googlebot Desktop and Googlebot Smartphone. This division is needed to index pages for both desktop and mobile SERPs.


A Google crawler will clean the web and find a web page. If it is an interesting and dependable web page, optimised for keywords, with good page navigation, it will have a higher crawl rate limit and a higher crawl demand. Without crawlers, the internet would be a confused, scattered mess of information. Crawlers sort through that details and categorize it suitable so that users can have the best search experience when searching for online.

Comments

Post a Comment